The magic of winning proposals

Edition

5th ed

ISBN/ISSN

9781502792198

Collation

144 pages : illustrations, forms ; 23 cm

Series Title

-

Call Number

658.152 24 RIC m

Niebel's methods, standards, and work design

This edition addresses the increasing global competition and the fact that every industry, business, and service organization is restructuring itself to operate more effectively. Cost-effectiveness and product reliability without excess capacity are the keys to successful activity in business, industry, and government. These keys are the end results of methods engineering. The 13th edition of …

Encyclopedia of knowledge management

Knowledge Management has evolved into one of the most important streams of management research, affecting organizations of all types at many different levels. The Encyclopedia of Knowledge Management, Second Edition provides a compendium of terms, definitions and explanations of concepts, processes and acronyms addressing the challenges of knowledge management. This two-volume collection covers…

Knowledge management in theory and practice

The ability to manage knowledge has become increasingly important in today's knowledge economy. Knowledge is considered a valuable commodity, embedded in products and in the tacit knowledge of highly mobile individual employees. Knowledge management (KM) represents a deliberate and systematic approach to cultivating and sharing an organization's knowledge base. It is a highly multidisciplinary …

Share this: the social media handbook for PR professionals

Share This & nbsp;is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. The book was conceived and written by more than 20 public relations practitioners representing a cross-section of public, private and voluntary sector expertise using many of the social tools and techniques that …

Strategic marketing : concepts and cases

This book is a unique collection of comprehensive cases that explore concepts and issues surrounding strategic marketing. Chapters explain what strategic marketing is, and then discuss strategic segmentation, competitive positioning, and strategies for growth, corporate branding, internal brand management, and corporate reputation management. With case studies from a broad range of global conte…

Social media strategy: marketing, advertising, and public relations in the co…

Social Media Strategy, Second Edition is a guide to marketing, advertising, and public relations in a world of social media-empowered consumers. The new edition emphasizes connections in all areas of integrated marketing and adds a new chapter on law. Fully updated real world examples and statistics make it a highly accessible text for students

Intermediate Accounting IFRS Edition

This important work provides the tools global accounting students need to understand international financial reporting standards (IFRS) and how they are applied in practice. This text emphasizes fair value, proper accounting for financial instruments, and new developments in international accounting. By presenting IFRS in light of current accounting practice, this book helps students gain pract…

Leadership : no more heroes

Edition

3rd Ed

ISBN/ISSN

9783030604363

Collation

1 volume : illustrations (black and white) ; 24 cm

Series Title

-

Call Number

658.4092 PEN l

Accounting theory

AUTHORS Jayne Godfrey, Monash University Allan Hodgson, University of Amsterdam Scott Holmes, University of Newcastle Ann Tarca, University of Western Australia DESCRIPTION Accounting Theory 6e is the new edition of this widely respected accounting theory textbook.