Thoroughly revised and updated, the fourth edition of Writing for Journalists focuses on the craft of journalistic writing, offering invaluable insight on how to hook readers and keep them to the end of your article. The book offers a systematic approach to news and feature writing that starts with the basics and builds to more complex and longer pieces. The authors give the reader the tools th…
Whether responding to a tender from a potential client or pitching a new IT project to the Board, a well-written proposal can be the difference between success and failure. IT Project Proposals: Writing to Win can help you to create high-quality, persuasive proposals that will stand out from the crowd. The author explains how to determine the reader's basis of decision and the writer's unique s…