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Effective writing skills for public relations
This fully updated fourth edition of John Foster's book is a hands-on, practical guide to writing style for students and others entering the PR industry. It will also be valuable for those already employed in the public relations profession and for those who earn their living using their writing skills. This book offers advice on the basic principles of grammar as well as covering essential edi…
- Edition
- 4th ed
- ISBN/ISSN
- 9780749454456
- Collation
- 1 online resource (xvi, 270 pages) : illustrations
- Series Title
- -
- Call Number
- 808.066659 FOST e
Writing for journalists
Thoroughly revised and updated, the fourth edition of Writing for Journalists focuses on the craft of journalistic writing, offering invaluable insight on how to hook readers and keep them to the end of your article. The book offers a systematic approach to news and feature writing that starts with the basics and builds to more complex and longer pieces. The authors give the reader the tools th…
- Edition
- 4th.ed
- ISBN/ISSN
- 9781000405484
- Collation
- 1 online resource : illustrations (black and white
- Series Title
- -
- Call Number
- 808.06607 SWA w
IT project proposals: writing to win
Whether responding to a tender from a potential client or pitching a new IT project to the Board, a well-written proposal can be the difference between success and failure. IT Project Proposals: Writing to Win can help you to create high-quality, persuasive proposals that will stand out from the crowd. The author explains how to determine the reader's basis of decision and the writer's unique s…
- Edition
- -
- ISBN/ISSN
- 9780521612579
- Collation
- x, 146 p. ill. ; 25 cm.
- Series Title
- -
- Call Number
- 808.066 005 3 COO i
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