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Code: And Other Laws of Cyberspace, Version 2.0
This second edition, or Version 2.0, of Code has been prepared through the author's wiki, a web site that allows readers to edit the text, making this the first reader-edited revision of a popular book
- Edition
- Version 2.0.
- ISBN/ISSN
- 9780465039142
- Collation
- xvii, 410 pages : illustrations ; 24 cm
- Series Title
- -
- Call Number
- 343.0999 LES c
Digital marketing strategy: an integrated approach to online marketing
Build an effective and practical digital strategy with this bestselling guide to digital marketing, covering everything from automation and analytics to integrating AI. Digital Marketing Strategy is a global bestseller, and a one-stop guide to digital marketing and how to structure and build a more strategic approach. Recommended by the Chartered Institute of Marketing (CIM), a professional mar…
- Edition
- 3rd ed.
- ISBN/ISSN
- 9781398605985
- Collation
- 1 online resource
- Series Title
- -
- Call Number
- 658.876 KIN d
E-commerce 2017: business, technology, society
Laudon’s E-commerce 2017: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Airb…
- Edition
- 13th ed
- ISBN/ISSN
- 9780134601564
- Collation
- xliii, 821 pages : color illustrations ; 26 cm
- Series Title
- -
- Call Number
- [TIF-LIB-68]
Beginning PHP and PostgreSQL e-commerce: from novice to professional
The PHP language and PostgreSQL database server have long offered an ideal blend of practicality and power for both the novice and experienced programmer alike. Yet the continued evolution of both technologies makes them better suited to drive enterprise-class applications than ever before. In Beginning PHP and PostgreSQL E-Commerce: From Novice to Professional, noted authors Cristian Darie, Em…
- Edition
- -
- ISBN/ISSN
- 9781590596487
- Collation
- xxii, 616 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- [SIF-LIB-81]
Digital marketing strategy: an integrated approach to online marketing
Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns to wider business objectives with this bestseller, including updates on mobile, automation, AI and new data protection laws.
- Edition
- 2nd ed
- ISBN/ISSN
- 9780749498085
- Collation
- 1 online resource.
- Series Title
- -
- Call Number
- 658.872 KIN d
Digital business and E-commerce management : strategy, implementation and pra…
This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good b…
- Edition
- 5th ed.
- ISBN/ISSN
- 9780273786542
- Collation
- xxxi, 680 pages : colour illustrations ; 27 cm
- Series Title
- -
- Call Number
- 658.872 CHA d
Digital marketing strategy: an integrated approach to online marketing
Digital and social media are essential aspects of a marketing department's function; therefore, it is important that they are integrated into the organization's wider goals. Uniting digital marketing techniques with business strategy and established marketing models such as the 7 P's, Porter's Five Forces, and Customer Lifetime Value, author Simon Kingsnorth demonstrates how to formulate the be…
- Edition
- 1st Ed
- ISBN/ISSN
- 9780749474706
- Collation
- xiii, 324 pages : illustrations ; 23 cm
- Series Title
- -
- Call Number
- [MNJ-LIB-97]
The social media bible: tactics, tools, & strategies for business success
The go-to guide to social media skills, now in an updated and revised Third Edition The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to th…
- Edition
- 3rd ed.
- ISBN/ISSN
- 9781118269749
- Collation
- xviii, 622 p. : ill. ; 25 cm.
- Series Title
- -
- Call Number
- [POL-LIB-449]
The social media bible: tactics, tools, and strategies for business success
The bestselling bible for social media is now completely revised and updated!The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, an…
- Edition
- 2nd ed.
- ISBN/ISSN
- 9780470623978
- Collation
- xix, 771 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- [POL-LIB-447]
Beginning PHP and MySQL e-commerce: from novice to professional
Beginning PHP and MySQL E-Commerce: From Novice to Professional, Second Edition is an update to the popular book showing readers how to create e-commerce websites using two of the world's most popular technologies: the PHP scripting language and MySQL database. In addition to guiding readers through the creation of a complete, working website using sound enterprise development techniques, the a…
- Edition
- 2nd ed.
- ISBN/ISSN
- 9781590598641
- Collation
- xxvii, 707 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- [SIF-LIB-75]
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