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Pengukuran Kualitas Layanan Pemesanan Tiket Online Dari Sudut Pandang Pengguna Jasa Pada Salah Satu Maskapai Penerbangan Nasional (Studi Kasus PT. XYZ)
This study aimed to measure the quality of online ticket reservation service at PT. XYZ using WebQual and E-S-Qual. Measurements carried out on the dimensions of Usability, Information Quality and System Availbility from the user viewpoint. Measurements were performed by making an online survey distributed to users of aviation services PT. XYZ. Data obtained from the survey are then processed to get an index value of WebQual which is then used to determine the quality of online ticket reservation service at PT. XYZ.
Keywords: Quality Measurement, Online ticket reservation, WebQual and E-S-Qual, WQI.
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