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Found 4 from your keywords:
Subject : "BUSINESS & ECONOMICS / Marketing / General"
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Dictionary of advertising and marketing concepts

Author(s) : Berger, Arthur Asa, -
Edition :

Sports marketing: a strategic perspective

Author(s) : Shank, Matthew D. - Lyberger, Mark R. -
Edition : 5th ed.

Customer relationship management: concepts and technologies

Author(s) : Buttle, Francis. - Maklan, Stan. -
Edition : 2nd.ed