Marketing Management (14th.ed)

Edition

14th Ed

ISBN/ISSN

9780273753360

Collation

-

Series Title

-

Call Number

[MNJ-LIB-01]

Principles of marketing

Edition

4th European ed

ISBN/ISSN

9780273684565

Collation

xxxiv, 954 p. : ill. ; 28 cm.

Series Title

-

Call Number

[POL-LIB-222]

Social media marketing all-in-one for dummies

Everything your business needs for a successful social media campaign Facebook, LinkedIn, and Twitter are today's hottest marketing tools. This all-in-one guide by an expert on social media strategy helps you take full advantage of them in creative new ways. Lena West is a consultant who helps her clients develop a social media strategy uniquely designed for their businesses. She offers her t…

Supply chain management: strategy, planning, and operation

Sunil Chopra, Peter Meindl.

Global marketing: foreign entry, local marketing, & global management

Johansson’s Global Marketing, 5/e utilizes a three-pronged framework to organize the discussion of how to conduct global business: Foreign Entry, Local Marketing, and Global Management. Johansson seeks to develop the varied skills a marketing manager needs to be successful in each of these tasks. In foreign entry, in global management, and to a large extent even as a local marketer in a forei…

Pengaruh Marketing Education oleh Support System Unicore terhadap Perceived R…

Penelitian ini bertujuan untuk menganalisis pengaruh dari marketing education oleh support system UNICORE terhadap perceived risk pada bisnis multilevel marketing Tianshi. Penelitian ini menjadikan bisnis multilevel marketing Tianshi menjadi kajian yang diteliti. Dalam bisnis, efisiensi dari supply chain sangatlah penting, hal ini dilakukan oleh bisnis multilevel marketing, dengan c…

Peran Social Network Media dalam Memengaruhi Brand Image Perguruan Tinggi (Ka…

Penelitian mengenai penggunaan Facebook atau Social Network Media di Indonesia sudah cukup banyak dilakukan, namun penggunaan Facebook dalam kaitannya dengan citra sebuah institusi pendidikan masih jarang ditemukan. Sehingga, manfaat penelitian ini adalah pertama: memberikan kontribusi yang besar bagi dunia ilmu pengetahuan, terutama di bidang ilmu komunikasi dan …

Principles of supply chain management: a balanced approach

Edition

3rd ed.

ISBN/ISSN

9780538475464

Collation

xix, 572 p. : ill. ; 27 cm.

Series Title

-

Call Number

[TIN-LIB-60]

The global market: developing a strategy to manage across borders

Edition

1st ed.

ISBN/ISSN

0787968579

Collation

viii, 424 p. : ill. ; 24 cm.

Series Title

The Jossey-Bass business & management series

Call Number

[POL-LIB-180]

The mirage of global markets: how globalizing companies can succeed as market…

Edition

-

ISBN/ISSN

013047066X

Collation

xxi, 229 p. : ill. ; 24 cm.

Series Title

-

Call Number

[POL-LIB-149]