Principles of corporate finance

The integrated solutions for Brealey's Principles of Corporate Finance have been specifically designed to help improve student performance, meaning that students are prepared for class and can successfully solve problems and analyse the results. Resources within Connect Finance provide unlimited opportunities for students to practice solving financial problems and apply what they've learned. Br…

Corporate finance

Edition

4th ed.

ISBN/ISSN

9781292160160

Collation

-

Series Title

Prentice Hall series in finance

Call Number

[AKT-LIB-55]

Marketing Management

Edition

15th ed

ISBN/ISSN

9781292092621

Collation

-

Series Title

-

Call Number

[MNJ-LIB-91]

Business Research Method

Edition

8th. Ed

ISBN/ISSN

9781439080672

Collation

-

Series Title

-

Call Number

[AKT-LIB-04]

Research methods for business: a skill-building approach

Uma Sekaran and Roger Bougie.

Economics

Get students to think like an Economist using the latest policy and data while incorporating Global Issues. From our global food shortage to global warming, economic issues permeate our everyday lives. Parkin brings critical issues to the forefront. Each chapter begins with one of today’s key issues, and additional issues appear throughout the chapter to show the real-world applications of th…

Economics of strategy

Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. The sixth edition of Besanko's Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts…

Managing corporate brands : a new approach to corporate communication

Much attention has been paid recently to corporate brands and corporate reputations. Although companies go to great lengths to enhance their image in the minds of consumers, investors, employees and other constituencies, current research fails to explain how brand-building corporate communication programmes should be designed. Marcos Ormeño introduces both behavioural science theory and decis…

Essentials of Organizational Behavior

Essentials of Organizational Behavior teaches students how to communicate and interact within organizations, through real-world scenarios. The text offers comprehensive coverage of key organizational behavior (OB) concepts, making each lesson engaging and easy to absorb. Students can use the book’s concepts to apply what they’ve learned to their own education, future career plans, and other…

Harvard business review on decision making

Designed to bring managers and professionals the fundamental information they need to stay competitive in a fast-moving world. This book helps people at all levels understand the fundamental theories and practices of effective decision making, so that they can make better decisions in their personal and professional lives.