Services marketing: people, technology, strategy

Services Marketing: People, Technology, Strategy is the ninth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, new technologies such as artificial intelligence and robotics, and new business models including peer-to-peer sharing platforms. This textbook takes on…

Services marketing: integrating customer focus across the firm

Zeithaml's Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. The seventh edition maintains a managerial focus by incorporating company examples and strategies for addressing issues in every chapter, emp…

Industrial waste treatment handbook

Industrial Waste Treatment Handbook provides the most reliable methodology for identifying which waste types are produced from particular industrial processes and how they can be treated. There is a thorough explanation of the fundamental mechanisms by which pollutants become dissolved or become suspended in water or air. Building on this knowledge, the reader will learn how different treatment…

Service operations management: improving service delivery

The central focus of this book is how organizations deliver service and the operational decisions that managers face in managing resources and delivering service to their customers.

Industrial waste treatment handbook

Edition

-

ISBN/ISSN

0750673176

Collation

x, 477 p. : ill. ; 27 cm.

Series Title

-

Call Number

[TLK-LIB-235]

Service science

A comprehensive treatment on the use of quantitative modeling for decision making and best practices in the service industriesMaking up a significant part of the world economy, the service sector is a rapidly evolving field that is relied on to dictate the public's satisfaction and success in various areas of everyday life, from banking and communications to education and healthcare. Service Sc…

Service management: operations, strategy, information technology

Balancing conceptual and applied coverage of all aspects of the management and operation of services, Service Management has maintained the position as market leader through five previous editions. It is the most comprehensive and widely used introduction to service operations on the market, written by one of the top authorities on the subject, and it is designed to develop students' skills in …

Industrial pollution prevention

Edition

-

ISBN/ISSN

9783662031124

Collation

xiv, 428 p. : ill. ; 25 cm.

Series Title

Environmental engineering (Berlin, Germany)

Call Number

[TLK-LIB-87]

Services marketing: people, technology, strategy

Edition

8th ed

ISBN/ISSN

9781944659011

Collation

pages cm

Series Title

-

Call Number

[MNJ-LIB-116]

Energy, natural resources and environmental economics

The book consists of a collection of articles (survey and research) describing the area of energy, natural resources and environmental economics. The contents of the book is divided into four sections. The first part considers petroleum and natural gas applications, taking up topics ranging from the management of incomes and reserves to market modeling and value chain optimization. The second a…