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Crisis, issues and reputation management

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Corporate leaders acknowledge that reputation is their most important asset. But, is reputation properly understood, proactively managed and protected from potentially damaging issues and crises? Andrew Griffin looks at where the risks to reputation come from and shows how organizations can predict, prevent and prepare. He provides guidance on how to devise issue-resolution strategies, respond to fast-moving crises and recover reputation. Drawing on a diverse range of case studies the book provides practical advice as well as insight and analysis.
An experienced specialist in strategy and crisis management, Griffin argues that crises and issues need careful communication strategies, but also creative decision-making, effective team-work, and decisive leadership.

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Detail Information

Series Title

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Call Number

659.2 GRI c

Publisher

London : Kogan Page., 2014

Collation

xvi, 262 pages ; 23 cm

Language

English

ISBN/ISSN

9780749469924

Classification

659.2

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Crisis management
Corporations
Corporate image
Reputation

Specific Detail Info

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Statement of Responsibility

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