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Understanding Consumers of Food Products

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Presents an analysis of the key drivers of consumer food choices. This book examines the role of consumers' attitudes towards quality and marketing, and covers cultural and individual differences in food choice. It discusses public health and methods to change consumers' preferences for unhealthy foods

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Detail Information

Series Title

Woodhead Publishing in food science, technology, and nutrition.

Call Number

[ITP-LIB-306]

Publisher

Boca Raton, FL : CRC ; Cambridge : Woodhead., 2007

Collation

xxiv, 671 p. : ill. ; 24 cm.

Language

English

ISBN/ISSN

9780849391446

Classification

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Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Consumer Behavior
Food preferences
Food habits

Specific Detail Info

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Statement of Responsibility

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