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Book's Detail
Understanding Consumers of Food Products | |
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Presents an analysis of the key drivers of consumer food choices. This book examines the role of consumers' attitudes towards quality and marketing, and covers cultural and individual differences in food choice. It discusses public health and methods to change consumers' preferences for unhealthy foods |
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Statement of Responsibility | |
Author(s) | Lynn Frewer - Personal Name Hans van Trijp - Personal Name |
Edition | |
Call Number | [ITP-LIB-306] |
Subject(s) | Consumer Behavior Food preferences Food habits |
Language | English |
Publisher | CRC ; Cambridge : Woodhead |
Publishing Year | 2007 |
Specific Detail Info | |
File Attachment | LOADING LIST... |
Availability | LOADING LIST... |