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Business ethics: ethical decision making and cases
Using a managerial framework, [the authors] explain how ethics can be integrated into strategic business decisions. This framework provides an overview of the concepts, processes, mandatory, core, and voluntary practices associated with successful business ethics programs ... [The] primary goal ... is to enhance the awareness and the decision-making skills that students will need to make busine…
- Edition
- 10th ed
- ISBN/ISSN
- 9781285423715
- Collation
- xviii, 633 pages : color illustrations ; 25 cm
- Series Title
- -
- Call Number
- 174.4 FAR b
Economics of strategy
Economics of Strategy, 7th edition (PDF) focuses on the key economic concepts college students must master in order to develop a sound business strategy. Ideal for undergraduate business strategy and managerial economics courses, Economics of Strategy 7e offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general p…
- Edition
- 7th ed
- ISBN/ISSN
- 9781119042303
- Collation
- 1 online resource
- Series Title
- -
- Call Number
- 658.4012 BES m
Starting out with programming logic and design
Starting Out with Programming Logic and Design, Third Edition, is a language-independent introductory programming book that orients students to programming concepts and logic without assuming any previous programming experience. In the successful, accessible style of Tony Gaddis' best-selling texts, useful examples and detail-oriented explanations allow students to become comfortable with funda…
- Edition
- 3rd ed.
- ISBN/ISSN
- 9780132805452
- Collation
- xxiii, 616 p. : ill. ; 26 cm. + 1 CD-ROM (4 3/4 in
- Series Title
- -
- Call Number
- 005.1 GAD s
C++: a beginner's guide
Essential skills made easy! Written by Herb Schildt, the world's leading programming author, this step-by-step book is ideal for first-time programmers or those new to C++. The modular approach of this series, including sample projects and progress checks, makes it easy to learn to use C++ at your own pace
- Edition
- 2nd ed.
- ISBN/ISSN
- 9780072232158
- Collation
- xxii, 552 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- 005.133 SCH c
Calculus: concepts and contexts
Discover the power of learning calculus with the intuitive, discovery based, problem-solving approach found in Stewart/Kokoska's CALCULUS: CONCEPTS AND CONTEXTS, 5th Edition. This easy-to-read, updated edition is designed using the latest learning principles to remove typical barriers to learning. The carefully planned, inclusive learning experience provides new guided, step-by-step explanation…
- Edition
- 5th.ed
- ISBN/ISSN
- 9780357632499
- Collation
- 1 volume (various pagings)
- Series Title
- -
- Call Number
- 515 STE c
Principles of electric circuits: conventional current
Principles of Electric Circuits: Conventional Current Version provides a uniquely clear introduction to fundamental circuit laws and components, using math only when needed for understanding. Floyd’s acclaimed coverage of troubleshooting – combined with exercises, examples, and illustrations – gives students the problem-solving experience they need to step outside the classroom and into a…
- Edition
- 10th ed
- ISBN/ISSN
- 9780134879482
- Collation
- xvi, 1008 pages : colored illustrations ; 27 cm
- Series Title
- -
- Call Number
- 621.319 2 FLO p
Linear algebra with applications
Contents: 1. Matrices andSystems of Equations 1.1 Systems of LinearEquations 1.2 Row Echelon Form 1.3 Matrix Arithmetic 1.4 Matrix Algebra 1.5 ElementaryMatrices 1.6 PartitionedMatrices MATLAB Exercises Chapter Test A — Trueor False Chapter Test B 2. Determinants 2.1 The Determinantof a Matrix 2.2 Properties ofDeterminants 2.3 Additional Topicsand Applications MATLAB Exercises Chapter Te…
- Edition
- 10th ed
- ISBN/ISSN
- 9781292354866
- Collation
- 1 online resource
- Series Title
- -
- Call Number
- 512.5 LEO l
Evaluating public relations: a best practice guide to public relations and ev…
Evaluating Public Relations advises PR practitioners at all levels how to demonstrate clearly and objectively the impact that their work has to their clients and managers. The authors draw on both their practical and academic experience to discuss a diverse range of evaluation methods and strategies, illustrated throughout with many award winning case studies and interviews.Fully revised and up…
- Edition
- -
- ISBN/ISSN
- 9780749443061
- Collation
- vii, 213 p. ; 24 cm.
- Series Title
- -
- Call Number
- 659.2 WAT e
Evaluating public relations: a best practice guide to public relations planni…
Evaluating Public Relations advises PR practitioners at all levels how to demonstrate clearly and objectively to their clients and managers the impact that their work has. The authors draw on both their practical and academic experience to discuss a diverse range of evaluation methods and strategies, illustrating them throughout with award winning case studies and interviews. Fully revised and …
- Edition
- 2nd ed.
- ISBN/ISSN
- 9780749449797
- Collation
- iv, 252 p. : ill. ; 24 cm.
- Series Title
- PR in practice series
- Call Number
- 659.2 WAT e
Online public relations : a practical guide to developing an online strategy …
The internet has totally revolutionized the practice of public relations. This revolution has not only affected the way PR professionals communicate but has changed the nature of communication itself. This thoroughly revised, second edition of Online Public Relations shows readers how to use this potent and energizing medium intelligently and effectively. David Phillips explores the growth of …
- Edition
- 2nd ed
- ISBN/ISSN
- 9780749449681
- Collation
- -
- Series Title
- -
- Call Number
- 659.202854678 PHI o
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