For courses in Strategic Management and Business Policy. Utilize a strategic management model to learn and apply key concepts through cases Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernizes this classic text’s approach to teaching strategy with an emph…
This text equips readers with the strategic concepts they will need to know as we face issues such as climate change, global warming and energy availability.This thirteenth edition provides an array of timely, well-researched, and class-tested cases—nineteen of which are new or revised.