Pengaruh Trustworthiness, Expertise, Attractiveness, Respect dan Similarity t…

This study aims to find out the effects of Trustworthiness, Expertise, Attactiveness, Similiarity and Respect Endosers on the Establishment of a 2BLive Brand Image Application (Case Study of Filo Sebastian Endorsers). This a quantitative research uses random sampling techniques to determine the population. The results showed that the variables X1 Trustworthiness, X3 Attactiveness, X4 Similiarit…