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Author : "Kartajaya, Hermawan"
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Marketing 4.0: moving from traditional to digital

Author(s) : Kartajaya, Hermawan - Kotler, Philip - Setiawan, Iwan -
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Marketing 3.0: from products to customers to the human spirit

Author(s) : Kotler, Philip. - Kartajaya, Hermawan - Setiawan, Iwan. -
Edition :
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