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Digital media: transformations in human communication
In this must-have new anthology, top media scholars explore the leading edge of digital media studies to provide a broad, authoritative survey of the study of the field and a compelling preview of future developments. This book is divided into five key areas video games, digital images, the electronic word, computers and music, and new digital media and offers an invaluable guide for students a…
- Edition
- -
- ISBN/ISSN
- 0820478407
- Collation
- xx, 337 p. : ill. ; 26 cm.
- Series Title
- -
- Call Number
- 302.231 MES d
Social media marketing
Covering the social media content that students - and their future employers - need to have, this social media marketing textbook focuses on showing students how social media fits into the marketer's toolbox.
- Edition
- -
- ISBN/ISSN
- 9781292023533
- Collation
- ii, 248 pages : illustrations (colour) ; 28 cm
- Series Title
- -
- Call Number
- 658.872 TUT s
Engage!: the complete guide for brands and businesses to build, cultivate, an…
I just finished reading Engage and thought it was a fantastic read. The world of social media is new to me and it's very exciting. There are so many tools available to help build your brand online - it's overwhelming. Brian Solis makes it a bit easier and provides a clear path forward for thinking through the issues around how to make more customers advocates by engaging with them. He presents …
- Edition
- -
- ISBN/ISSN
- 9780470571095
- Collation
- xvi, 382 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- [KOM-LIB-142]
Social media for business : 101 ways to grow your business without wasting yo…
Filled with the latest information on Facebook, LinkedIn, YouTube, and other key social-media sites, this all-purpose guide provides specific strategies and tactics that focus on building business. In addition to marketing and PR, this resource addresses recruiting, risk management, cost, and other key business issues. Marketing, sales, public relations, and customer-service professionals withi…
- Edition
- -
- ISBN/ISSN
- 9781931644914
- Collation
- -
- Series Title
- -
- Call Number
- [KOM-LIB-169]
The social media bible: tactics, tools, & strategies for business success
The go-to guide to social media skills, now in an updated and revised Third Edition The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to th…
- Edition
- 3rd ed.
- ISBN/ISSN
- 9781118269749
- Collation
- xviii, 622 p. : ill. ; 25 cm.
- Series Title
- -
- Call Number
- [POL-LIB-449]
The social media bible: tactics, tools, and strategies for business success
The bestselling bible for social media is now completely revised and updated!The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, an…
- Edition
- 2nd ed.
- ISBN/ISSN
- 9780470623978
- Collation
- xix, 771 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- [POL-LIB-447]
Beginning iOS apps with Facebook and Twitter APIs: for iPhone, iPad, and iPod…
Beginning iOS Apps with Facebook and Twitter APIs shows you how to add the power of social networking to your mobile apps on iPhone, iPad, and iPod touch. With this book as your guide, you can write apps that connect to Facebook and Twitter quickly, securely, and discreetly. Instead of starting from scratch, you will build on the vast resources, data storage capacity, and familiar features of t…
- Edition
- -
- ISBN/ISSN
- 9781430235422
- Collation
- x, 307 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- [SIF-LIB-61]
Social media marketing all-in-one for dummies
Everything your business needs for a successful social media campaign Facebook, LinkedIn, and Twitter are today's hottest marketing tools. This all-in-one guide by an expert on social media strategy helps you take full advantage of them in creative new ways. Lena West is a consultant who helps her clients develop a social media strategy uniquely designed for their businesses. She offers her t…
- Edition
- 1st ed.
- ISBN/ISSN
- 9780470584682
- Collation
- xxii, 818 p. : ill. ; 24 cm.
- Series Title
- --For dummies
- Call Number
- [KOM-LIB-106]
Working the crowd: social media marketing for business
Engaging with social media such as Facebook, YouTube, and Twitter is now a key part of global business communications. Blogs, microblogs, social networking and social news sites have become the new tools for effective marketing and sales. This book is an excellent resource for anyone planning a social media strategy or individual campaign. It includes: specific sites for various types of networ…
- Edition
- -
- ISBN/ISSN
- 978-1-906124-71-7
- Collation
- xvii, 170 p. : ill. ; 25 cm.
- Series Title
- -
- Call Number
- [TIF-LIB-31]
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