Radio production: art and science

This synthesis of the mechanics and aesthetics of radio production contains illustrated instructions on the equipment and craft, with descriptions of the role and demands of today's production professional. It examines the medium's most popular formats and their impact on production mixdown.

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Ratings analysis: the theory and practice of audience research

Ratings Analysis: The Theory and Practice of Audience Research provides a thorough and up-to-date presentation of the ratings industry and analysis processes. It serves as a practical guide for conducting audience research, offering readers the tools for becoming informed and discriminating consumers of audience information, from broadcasting to cable to the World Wide Web. In its third edition…

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Menjalin hubungan dengan pelanggan merupakan salah satu hal yang penting dalam keberlangsungan bisnis perusahaan. Sehingga, diperlukan strategi customer relationship management (CRM) yang dapat menciptakan loyalitas pelanggan. Keterlibatan volunteer dalam special event Gen Fair 2014 menjadi salah satu bagian dari strategi CRM Radio 98.7 Gen FM untuk menjalin hubungan jangka panjang dan mencipta…

Radio production

Robert McLeish.

The radio station: broadcast, satellite & internet

Michael C. Keith.

Electronic media management

The fifth edition of a classic text features important updates that reflect the enormous changes that have taken place in recent years - the Internet as an important information transmission format that is here to stay and convergence among media. This edition features thorough discussions on the Internet and convergence, as well as reflects the latest information on broadcast and cable regulat…

The radio station: broadcast, satellite & internet

Edition

8th ed.

ISBN/ISSN

9780240811864 (pbk.)

Collation

xvii, 343 p. : ill., maps ; 28 cm.

Series Title

-

Call Number

[KOM-LIB-76]