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Social media marketing
Covering the social media content that students - and their future employers - need to have, this social media marketing textbook focuses on showing students how social media fits into the marketer's toolbox.
- Edition
- -
- ISBN/ISSN
- 9781292023533
- Collation
- ii, 248 pages : illustrations (colour) ; 28 cm
- Series Title
- -
- Call Number
- 658.872 TUT s
Social media strategy: marketing, advertising, and public relations in the co…
Social Media Strategy, Second Edition is a guide to marketing, advertising, and public relations in a world of social media-empowered consumers. The new edition emphasizes connections in all areas of integrated marketing and adds a new chapter on law. Fully updated real world examples and statistics make it a highly accessible text for students
- Edition
- 2nd ed
- ISBN/ISSN
- 9781538101360
- Collation
- 1 online resource.
- Series Title
- -
- Call Number
- 658.872 QUE s
Social media marketing all-in-one for dummies
Everything your business needs for a successful social media campaign Facebook, LinkedIn, and Twitter are today's hottest marketing tools. This all-in-one guide by an expert on social media strategy helps you take full advantage of them in creative new ways. Lena West is a consultant who helps her clients develop a social media strategy uniquely designed for their businesses. She offers her t…
- Edition
- 1st ed.
- ISBN/ISSN
- 9780470584682
- Collation
- xxii, 818 p. : ill. ; 24 cm.
- Series Title
- --For dummies
- Call Number
- [KOM-LIB-106]
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