Food photography: from snapshots to great shots

Are you a “foodie” looking to take eye-catching photos of your culinary concoctions? Do you have a food blog that you’d like to enhance with better visuals? Do you want to create photos that conjure up the flavors of your favorite foods but lack the photographic technique to make it happen? Then this book is for you! In Food Photography: From Snapshots to Great Shots, photographer Nicole …

Using investor relations to maximize equity valuation

Authors and consultants Thomas M. Ryan and Chad A. Jacobs, cofounders of an investor relations consultancy, provide a basic introduction to the ways of Wall Street that will be useful to new staffers in investor relations (IR) departments, or to companies that are deciding how to handle IR. The most valuable part of the book comes in chapter 20, where the authors offer companies a good guide to…

Plastic analysis and design of steel structures

The plastic analysis method has been used extensively by engineers for designing steel structures. Simpler structures can be analyzed using the basic virtual work formulation, but more complex frames are evaluated with specialist computer software. This new book sets out a method for carrying out plastic analysis of complex structures without the need for specialist tools. The book provides an …

Experiments in environmental chemistry: a laboratory manual

Edition

-

ISBN/ISSN

9780080240091

Collation

vii, 102 p. : ill. ; 26 cm.

Series Title

Pergamon series on environmental science ; v. 4

Call Number

[TLK-LIB-66]

Information technology for management: advancing sustainable, profitable busi…

Information Technology for Management by Turban, Volonino & Wood engages students with up-to-date coverage of the most important IT trends today. Over the years, this leading IT textbook had distinguished itself with an emphasis on illustrating the use of cutting edge business technologies for achieving managerial goals and objectives. The 9th ed continues this tradition with coverage of emergi…

Advanced accounting

The approach used by Hoyle, Schaefer, and Doupnik in the new edition allows students to think critically about accounting, just as they will do while preparing for the CPA exam and in their future careers. With this text, students gain a well-balanced appreciation of the Accounting profession. As Hoyle 10e introduces them to the field’s many aspects, it often focuses on past controversies and…

Basic marketing: a global-managerial approach

This is a fairly comprehensive fundamentals of marketing book. It is laid out well. It begins with an elementary explanation of the marketing discipline and its relationship to society. This is followed by an explanation of the ingredients in marketing strategy planning. Following this section, the author addresses the external factors that affect marketing decisions. This is followed by a disc…

Reputation management: the key to successful public relations and corporate c…

Reputation management is the most important theme in corporate and organizational communication today. Leading corporate communicators and educators John Doorley and Helio Fred Garcia argue that most CEOs don't actually pay much heed to reputation and this is to their peril. Heads of government and non-profit agencies don't do much better managing the reputation asset, as recent scandals demons…

Framing public life: perspectives on media and our understanding of the socia…

This distinctive volume offers a thorough examination of the ways in which meaning comes to be shaped. Editors Stephen Reese, Oscar Gandy, and August Grant employ an interdisciplinary approach to the study of conceptualizing and examining media. They illustrate how texts and those who provide them powerfully shape, or ''frame,'' our social worlds and thus affect our public life. Embracing quali…

Business ethics: a stakeholders and issues management approach

thical decisions can be complicated, but ethics class doesn't have to be! BUSINESS ETHICS: STAKEHOLDER AND ISSUES MANAGEMENT APPROACH, Fifth Edition, helps students "get involved and be prepared, because ethics is everybody's business." This easy-to-follow guide addresses business ethics in a way you can understand. By using interesting, current, real-world examples and focusing on stakeholders…