David Keith Todd, Larry W. Mays.
A Brief Introduction to Fluid Mechanics, 5th Edition is designed to cover the standard topics in a basic fluid mechanics course in a streamlined manner that meets the learning needs of today?s student better than the dense, encyclopedic manner of traditional texts. This approach helps students connect the math and theory to the physical world and practical applications and apply these connecti…
There is more to Environment, 4e by Raven and Berg than what you see in this text. An enhanced book-specific Web site will help you further examine critical environmental issues. The Web site offers a variety of activities to help you succeed in your course and additional tools that will help you make environmentally responsible choices. Online resources include: Environmental Debates…
New Media: A Critical Introduction is a comprehensive introduction to the culture, history, technologies and theories of new media. Written especially for students, the book considers the ways in which 'new media' really are new, assesses the claims that a media and technological revolution has taken place and formulates new ways for media studies to respond to new technologies. The authors int…
Johansson’s Global Marketing, 5/e utilizes a three-pronged framework to organize the discussion of how to conduct global business: Foreign Entry, Local Marketing, and Global Management. Johansson seeks to develop the varied skills a marketing manager needs to be successful in each of these tasks. In foreign entry, in global management, and to a large extent even as a local marketer in a forei…
Intended for courses in persuasion, propaganda, advertising/marketing, or any course dealing with rhetorical and/or media criticism that takes a consumer approach to advertising, the media, and political persuasion. These courses are offered at four-year schools in departments of speech, speech communication, mass communication, communication studies and/or communication.
A generation of screenwriters has used Syd Field’s bestselling books to ignite successful careers in film. Now the celebrated producer, lecturer, teacher, and bestselling author has updated his classic guide for a new generation of filmmakers, offering a fresh insider’s perspective on the film industry today. From concept to character, from opening scene to finished script, here are…
Content: Introduction General Remarks Engineering Hydrology for Arid and Semiarid Regions Hydrologic Cycle Hydrologic Systems Wadi Hydrology Modeling References Bibliography Meteorological Processes and Hydrology Introduction Solar and Earth Radiations Temperature Humidity Wind Climate Change References Precipitation Introduction Forms of Precipitation Measurement of Precipitation Precipitation…