Berbagai kegiatan perekonomian di era modern saat ini, pemanfaatan kontrak telah digunakan dan sangat berpengaruh dalam bisnis saat ini. Kehadiran kontrak sangat penting guna menjadi perantara hak dan kewajiban dan kepentingan usaha perekonomian lainnya dalam rangka memberikan manfaat kepada pelaku usaha yang sifatnya memberikan keuntungan secara wajar dan adil bagi pelaku usaha ketika mereka m…
Human Communication is an integrated program that helps students practice communication skills, build confidence in public speaking, and achieve success in their introductory communication course. With McGraw-Hill LearnSmart in Connect Communication, students separate what they know from what they think they know, following a continually adaptive learning path toward mastery of key concepts. Ad…
The Sixth Edition of Robert K. Yin's bestseller provides a complete portal to the world of case study research. Offering comprehensive coverage of the design and use of the case study method in addition to an integration of applications, the book gives readers access to exemplary case studies drawn from a wide variety of academic and applied fields. The integration of applications will enable u…
This comprehensive and readable text applies communication theories to the mass media with an abundance of current examples from journalism, broadcasting, advertising and public relations to make concepts clear to students. The new edition of Communication Theories addresses the ongoing changes in the mass communication field and the new developments in mass communication theory that are occurr…
Includes bibliographies.
In this must-have new anthology, top media scholars explore the leading edge of digital media studies to provide a broad, authoritative survey of the study of the field and a compelling preview of future developments. This book is divided into five key areas video games, digital images, the electronic word, computers and music, and new digital media and offers an invaluable guide for students a…
For courses in Interpersonal Communication" Choices Behind Human Communication "The Interpersonal Communication Book " approaches the subject of communication through integrative theory, research, and hands-on methods. A threefold approach identifies important communicative concepts: choices in interpersonal situations, the theories and research that support these choices, and the communication…
Philosophy of Communication Ethicsis a unique and timely contribution to the study of communication ethics. This series of essays articulates unequivocally the intimate connection between philosophy of communication and communication ethics. This scholarly volume assumes that there is a multiplicity of communication ethics. What distinguishes one communication ethic from another is the philosop…