An outline of scientific writing: for researchers with English as a foreign l…

Edition

-

ISBN/ISSN

9789810224660

Collation

xiii, 160 p. : ill. ; 22 cm.

Series Title

-

Call Number

[ITP-LIB-354]

Multivariate data analysis in sensory and consumer science

Edition

-

ISBN/ISSN

9780917678417

Collation

317 p. : ill. ; 24 cm.

Series Title

Publications in food science and nutrition

Call Number

[ITP-LIB-353]

Sensory evaluation techniques

Honey-mustard chicken roasting in an oven, fashion models sporting the latest line of lipstick, blush and balm, and the piercing sound of paper being torn in half may not seem to have much in common. But in reality, food, cosmetic and paper products similar to these often undergo rigorous testing at some stage or another as part of a fascinating-and stimulating-scientific process: sensory evalu…

Sensory evaluation of food: principles and practices

This volume covers all the basic techniques of sensory testing, from simple discrimination tests to home use placements for consumers. It provides fundamental theories, psychological and statistical, that form the basis and rationale for sensory test design. Statistics used in sensory evaluation are also demonstrated both as stand-alone material presented in appendices and as integrated applica…

Marketing 3.0: from products to customers to the human spirit

The new model for marketing- Marketing 3.0 -treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation, creativity, community, and idealism. In Marketing 3.0 , world-leading marketing guru Philip Kotler explains why the future of marketing lies in cr…

MKTG 7

MKTG7 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. MKTG7 employs up-to-date, relevant examples from a wide range of independent upstarts and larger companies students love. MKTG7 also offers a dynamic range of web-based review and testing products to facilitate today's on-the-go lifestyle. From chapter by chapter prep-cards and full PowerPoin…

Analisis Persepsi Pelanggan terhadap Tingkat Kepentingan Elemen Harga dan Kua…

Tujuan dari penelitian ini adalah untuk mengetahui sejauh mana persepsi pelanggan mengenai tingkat kepentingan elemen harga dan kualitas jasa terhadap kinerja perusahaan (studi pada PT. Intra Asia Worldwide) dan menganalisis kaitan antara keduanya. Penelitian ini menggunakan alat analisis Importance – Performance Analysis, dilakukan di Jakarta dengan PT. Intra Asia Worldwide atau WQA-SEA Jaka…

Introductory mathematical analysis for business, economics, and the life and …

This introductory text begins with precalculus and finite maths topics such as equations, functions, matrix algebra, linear programming, mathematics of finance, and probability, and then progresses through single and multivariable calculus.

Pile foundation analysis and design

Provides methods of analysis of pile formation that may be useful in design. Presents: a consistent theoretical approach to the prediction of pile deformation and load capacity; parametric solutions for a wide range of cases; demonstrations of how such solutions can be used fordesign purposes; a review of the applicability of these approaches to practical problems.

Pile design and construction practice

This international handbook is essential for geotechnical engineers and engineering geologists responsible for designing and constructing piled foundations. It explains general principles and practice and details current types of pile, piling equipment and methods. It includes calculations of the resistance of piles to compressive loads, pile groups under compressive loading, piled foundations…