MIX Marketing Communications

Edition

-

ISBN/ISSN

9772339186304

Collation

-

Series Title

-

Call Number

MJL-MIX-001

Program Book & Abstracts Indonesia International Conference on Communication …

Edition

-

ISBN/ISSN

-

Collation

-

Series Title

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Call Number

PRO-017

The 2nd Indonesia International Conference on Communication Indo ICC Communi…

IICC is a Bi-Annual international conference aimed to pool together scholars studying in the field of media and communications. The 1st IICC was held in Bidakara, South Jakarta, successfully invited approximately 200 communication scholars from various nationalities and universities. Entitled ‘Global Challenge to the Future of Communications’, the 2010 IICC was led by Stephen W. Littlejohn,…

Using information technology: a practical introduction to computers & communi…

The Williams, Using Information Technology, 9th edition utilizes a practical, applied approach to technology. This text is user-focused and has been highly updated including topics, pictures and examples. The Williams text contains less theory and more application to engage students who might be more familiar with technology. Continually published and updated for over 15 years, Using Informatio…

Theorizing crisis communication

Theorizing Crisis Communication presents a comprehensive review and critique of the broad range of theoretical frameworks designed to explain the role of communication in the development, management, and consequences of natural and man-made crises. Brings together the variety of theoretical approaches emerging in the study of crisis communication into one volume for the first time. Summarizes t…

Business communication : building critical skills

While grounded in solid business communication fundamentals, this paperback takes a workplace activity orientation which helps students connect what they learn to what they do or will do on the job.

Corporate communication

Shows readers the importance of creating a coordinated corporate communication system. This book describes how organizations benefit from important strategies and tools to stay ahead of the competition.

Statistical methods for communication science

Statistical Methods for Communication Science is the only statistical methods volume currently available that focuses exclusively on statistics in communication research. Writing in a straightforward, personal style, author Andrew F. Hayes offers this accessible and thorough introduction to statistical methods, starting with the fundamentals of measurement and moving on to discuss such key topi…

Integrated advertising, promotion, and marketing communications

Edition

Seventh edition, global edition

ISBN/ISSN

9781292093635

Collation

496 pages : illustrations ; 28 cm

Series Title

-

Call Number

[KOM-LIB-186]

ANALISIS MODEL KOMUNIKASI STAKEHOLDER BERDASARKAN PERSEPSI ORANGTUA SISWA SAN…

Penelitian ini bertujuan untuk melakukan analisis terhadap model komunikasi stakeholder yang terjadi antara PT Fortune Indonesia Tbk., sebuah perusahaan komunikasi terpadu dan sekolah PAUD Sanggar Fortune 2 berdasarkan persepsi orangtua siswa dalam kegiatan corporate social responsibility (CSR) yang dilakukan di sekolah PAUD tersebut. PT Fortune Indonesia Tbk. sebagai perusahaan yang sahamnya d…