A critical rewriting of global political economy: integrating reproductive, p…

Moving beyond a narrow definition of economics, this pioneering book advances our knowledge of global political economy and how we might critically respond to it.V. Spike Peterson clearly shows how two key features of the global economy increasingly determine everyday lives worldwide. The first is explosive growth in financial markets that shape business decision-making and public policy-making…

Disrupting class: how disruptive innovation will change the way the world learns

According to recent studies in neuroscience, the way we learn doesn't always match up with the way we are taught. If we hope to stay competitive-academically, economically, and technologically--we need to rethink our understanding of intelligence, reevaluate our educational system, and reinvigorate our commitment to learning. In other words, we need "disruptive innovation." Now, in his long-awa…

Managing innovation: integrating technological, market and organizational change

Now in its seventh edition, Managing Innovation: Integrating Technological, Market and Organizational Change enables graduate and undergraduate students to develop the unique skill set and the foundational knowledge required to successfully manage innovation, technology, and new product development. This bestselling text has been fully updated with new data, new methods, and new concepts while …

Business model generation: a handbook for visionaries, game changers, and cha…

written by Alexander Osterwalder and Yves Pigneur ; design, Alan Smith ; editor and contributing co-author, Tim Clark ; production, Patrick van der Pijl ; co-created by an amazing crowd of 470 practitioners from 45 countries.

Driving digital strategy: a guide to reimagining your business

Digital transformation is no longer news - it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways. The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its bu…

The digital transformation playbook: rethink your business for the digital age

Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia …

Global political economy: understanding the international economic order

This book is the eagerly awaited successor to Robert Gilpin's 1987 The Political Economy of International Relations, the classic statement of the field of international political economy that continues to command the attention of students, researchers, and policymakers. The world economy and political system have changed dramatically since the 1987 book was published. The end of the Cold War ha…

101 design methods: a structured approach for driving innovation in your orga…

The first step-by-step guidebook for successful innovation planningUnlike other books on the subject,101 Design Methodsapproaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and research…

Journalism 2.0 : how to survive and thrive : a digital literacy guide for the…

Edition

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ISBN/ISSN

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Collation

128 pages : illustrations ; 23 cm

Series Title

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Call Number

[KOM-LIB-196]

RENCANA PENGEMBANGAN BISNIS YLS STORY

Blue Ocean Strategy adalah salah satu cara yang tepat untuk menciptakan ruang pasar yang tidak terbantahkan dan membuat kompetisi tidak lagi relevan. Entrepreneur perlu memahami bagaimana membangun sebuah bisnis yang berkelanjutan dengan menjadi seorang pioneer. Entrepreneur dapat menjadi seorang pioneer dengan menerapkan Blue Ocean Strategy pada bisnis-nya. Sementara, penulis berpikir bahwa bi…