This sharp, innovative book champions the rising significance of ethnographic research on the use of digital resources around the world. It contextualises digital and pre-digital ethnographic research and demonstrates how the methodological, practical and theoretical dimensions are increasingly intertwined. Digital ethnography is central to our understanding of the social world; it can shape me…
MindTap for Hoyer/MacInnis/Pieters' CONSUMER BEHAVIOR, 8th EDITION, is the digital learning solution that powers students from memorization to mastery. It gives you complete control of your course -- to provide engaging content, to challenge every individual and to build their confidence. Empower students to accelerate their progress with MindTap. MindTap: Powered by You. MindTap gives you comp…
This wide-ranging yet focused text provides an informative introduction to consumer behavior supported by in-depth, scientifically grounded coverage of key principles and applications. CONSUMER BEHAVIOR, Second Edition, devotes ample attention to ""classic"" consumer behavior topics, including consumer information processing, consumer decision making, persuasion, social media and the role of cu…
Scaricato The Data Journalism Handbook Jonathan Gray, Lucy Chambers, Liliana Bounegru About book Comments 0 / 5.0 La versione cartacea Tags When you combine the sheer scale and range of digital information now available with a journalist’s "nose for news" and her ability to tell a compelling story, a new world of possibility opens up. With The Data Journalism Handbook, you’ll exp…
For undergraduate public relations, new media, and marketing courses. The first text to teach public relations through the lens of marketing. Marketing Public Relations breaks from the norm by presenting public relations using a marketing, rather than a communications studies or journalism, approach. This text recognizes the similarities between PR, word-of-mouth, and social networking me…
Mark as downloadedDownloaded Data Journalism and the Regeneration of News Alfred Hermida, Mary Lynn Young Il download di questo libro non è disponibile a causa di un reclamo da parte del detentore del copyright Taylor & Francis Group Beware of he who would deny you access to information, for in his heart he dreams himself your master — Pravin Lal About book Comments 0 / 0 Tags …
Delving into topics as diverse as anarchy, intersectionality, Confucianism, and neoconservatism, boxed features give you confidence in political analysis:-Focus on: learn more about the global colour line or the tragedy of the commons-Key figures: discuss the ideas of Hans Morgenthau, Frantz Fanon or bell hooks-Debating: argue whether the United Nations are obsolete, or whether nuclear weapons …
Fully revised and updated, the second edition of Introduction to Global Politics places an increased emphasis on the themes of continuity and change. It continues to explain global politics using an historical approach, firmly linking history with the events of today. By integrating theory and political practice at individual, state, and global levels, students are introduced to key development…
Taking an interdisciplinary approach, An Introduction to Global Studies presents readers with a solid introduction to the complex, interconnected forces and issues confronting today's globalized world.
The Data Journalism Handbook: Towards a Critical Data Practice provides a rich and panoramic introduction to data journalism, combining both critical reflection and practical insight. It offers a diverse collection of perspectives on how data journalism is done around the world and the broader consequences of datafication in the news, serving as both a textbook and a sourcebook for this emergin…