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Judgment in managerial decision making
Behavioral decision research provides many important insights into managerial behavior. From negotiation to investment decisions, the authors weave behavioral decision research into the organizational realm by examining judgment in a variety of managerial contexts. Embedded with the latest research and theories, this 8th edition gives students the opportunity to understand their own decision-ma…
- Edition
- 8th ed.
- ISBN/ISSN
- 9781118065709
- Collation
- vii, 277 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- [MM-LIB-021]
Decision analysis for management judgment
Offers coverage of the problems associated with unaided managerial decision making and the methods designed to overcome them. This book reflects developments such as 'fast and frugal heuristics' and "structured risk management"
- Edition
- 3rd ed.
- ISBN/ISSN
- 0470861088
- Collation
- xiii, 477 p. : ill. ; 25 cm.
- Series Title
- -
- Call Number
- [MM-LIB-020]
Financial statement analysis and security valuation
This book describes valuation as an exercise in financial statement analysis. Students learn to view a firm through its financial statements and to carry out the appropriate financial statement analysis to value the firm’s debt and equity. The book takes an activist approach to investing, showing how the analyst challenges the current market price of a share by analyzing the fundamentals. Wit…
- Edition
- 4th ed.
- ISBN/ISSN
- 9780073379661
- Collation
- xxiv, 754 p. : ill. ; 27 cm.
- Series Title
- -
- Call Number
- [MNJ-LIB-68]
Financial statement analysis and security valuation
Shows students how to extract information from financial statements and use that data to value firms. This title also shows how to handle the accounting in financial statements and use the financial statements as a lens to view a business and assess the value it generates
- Edition
- 5th ed
- ISBN/ISSN
- 9780071326407
- Collation
- xxvi, 740 pages : illustrations ; 27 cm
- Series Title
- -
- Call Number
- [AKT-LIB-50]
Contemporary issues in accounting
The book explores the developing challenges and opportunities within the business and finance world which are likely to impact the accounting profession in the near future. It outlines a number of approaches to ensure that the accountants of the future are equipped with a useful awareness of some of the key topic areas that are quickly becoming a reality and helps bridge the gap between academi…
- Edition
- 1st Ed
- ISBN/ISSN
- 9783319911120
- Collation
- pages cm
- Series Title
- -
- Call Number
- [AKT-LIB-61]
Consumer insight:how to use data and market research to get closer to your cu…
Consumer Insight" provides market researchers with knowledge of database marketing and CRM techniques. It explains what database marketing is and covers the classic areas that marketers tend to focus on
- Edition
- -
- ISBN/ISSN
- 0749442921
- Collation
- -
- Series Title
- Market research in practice series
- Call Number
- [KOM-LIB-05]
Handbook of ethnography
Ethnography is one of the chief research methods in sociology, anthropology and other cognate disciplines in the social sciences. This Handbook provides an unparalleled critical guide to its principles and practice. The result is a landmark work in the field which draws on the expertise of an internationally renowned group of interdisciplinary scholars. The Handbook provides readers with a one-…
- Edition
- -
- ISBN/ISSN
- 9781412946063
- Collation
- xviii, 507 pages ; 25 cm
- Series Title
- -
- Call Number
- [KOM-LIB-230]
Ethnography: principles in practice
Now in its third edition this leading introduction to ethnography has been thoroughly updated and substantially rewritten. It offers a systematic introduction to ethnographic principles and practice. New material covers the use of visual and virtual research methods, hypermedia software and the issue of ethical regulation. There is also a new prologue and epilogue. The authors argue that ethnog…
- Edition
- 3rd ed.
- ISBN/ISSN
- 9780415396042
- Collation
- xi, 275 p. ; 25 cm.
- Series Title
- -
- Call Number
- [KOM-LIB-229]
Digital marketing strategy: an integrated approach to online marketing
Digital and social media are essential aspects of a marketing department's function; therefore, it is important that they are integrated into the organization's wider goals. Uniting digital marketing techniques with business strategy and established marketing models such as the 7 P's, Porter's Five Forces, and Customer Lifetime Value, author Simon Kingsnorth demonstrates how to formulate the be…
- Edition
- 1st Ed
- ISBN/ISSN
- 9780749474706
- Collation
- xiii, 324 pages : illustrations ; 23 cm
- Series Title
- -
- Call Number
- [MNJ-LIB-97]
Waste management practices: municipal, hazardous, and industrial
A practical guide for the identification and management of a range of hazardous wastes, Waste Management Practices: Municipal, Hazardous, and Industrial integrates technical information including chemistry, microbiology, and engineering, with current regulations. Emphasizing basic environmental science and related technical fields, the book is an introductory manual for waste management as mand…
- Edition
- -
- ISBN/ISSN
- 9780849335259
- Collation
- 659 p. : ill. ; 27 cm.
- Series Title
- -
- Call Number
- [TLK-LIB-228]
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