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Management information systems: managing the digital firm
Kenneth and Jane Laudon’s popular Management Information Systems: Managing the Digital Firm continues to define the way MIS courses are taught. Designed for business students, the text provides insight into how contemporary businesses leverage information technologies and systems to achieve corporate objectives. The new edition provides the most up-to-date and comprehensive overview of info…
- Edition
- 15th ed
- ISBN/ISSN
- 0134639715
- Collation
- xxviii, 590 (G-1 - G-12, i-1 - 1-48) pages ; 29 cm
- Series Title
- -
- Call Number
- [MM-LIB-043]
International politics: power and purpose in global affairs
Student-oriented and contemporary, INTERNATIONAL POLITICS: POWER AND PURPOSE IN GLOBAL AFFAIRS introduces the study of international relations in a clear, accessible style, with engaging concepts and analytical tools for students and a fully developed pedagogical program for instructors. INTERNATIONAL RELATIONS: POWER AND PURPOSE IN GLOBAL AFFAIRS bridges the gap between analytical theories and…
- Edition
- 2nd ed.
- ISBN/ISSN
- 9781111344498
- Collation
- xxvii, 479 p. : chiefly col. ill., col. maps ; 26
- Series Title
- -
- Call Number
- [POL-LIB-536]
Business, politics, and society: an Anglo-American comparison
How much power does business exercise in Britain and the United States? Are giant firms that operate on a global scale beyond the control of elected governments? Are political parties in the pocket of business interests? All these questions go to the heart of the viability of a modern democracy, and have been given increased urgency since the end of 2007 and the economic crisis that has reverbe…
- Edition
- -
- ISBN/ISSN
- 9780199202553
- Collation
- xiv, 208 p. ; 25 cm.
- Series Title
- -
- Call Number
- [POL-LIB-531]
Consumer behaviour: a European outlook
This global version examines the full range of consumer behaviour within the context of the expanding influence of the high-tech global environment in which we live. The book places emphasis on consumer behaviour within the context of marketing strategy, using both theoretical and applications-oriented approaches.
- Edition
- 2nd ed.
- ISBN/ISSN
- 9780273736950
- Collation
- xix, 460 p. : ill. (chiefly col.) ; 27 cm.
- Series Title
- -
- Call Number
- [KOM-LIB-172]
Foreign Affairs
Since its founding in 1922, Foreign Affairs has been the leading forum for serious discussion of American foreign policy and global affairs. It is now a multiplatform media organization with a print magazine, a website, a mobile site, various apps and social media feeds, an event business, and more. Foreign Affairs is published by the Council on Foreign Relations (CFR), a non-profit and nonpar…
- Edition
- Vol. 96, No.3 May/June 2017
- ISBN/ISSN
- 074470297369
- Collation
- -
- Series Title
- -
- Call Number
- JRN-FA-001
Filsafat Kata
Kita hidup dengan kata. Setiap detik setiap saat, kita memakai kata, entah untuk merasa, untuk berpikir, atau untuk berjumpa. Hidup manusia adalah kumpulan kata. Namun kata tak sekedar ucapan hampa. Kata adalah simbol dari makna. Makna dihasilkan oleh pikiran yang bekerja. Pikiran, makna, dan kata adalah trio pencipta peradaban manusia. Filsafat tak dapat lepas dari kata. Di dalam berpikir …
- Edition
- -
- ISBN/ISSN
- 9786029097139
- Collation
- 396 hal
- Series Title
- -
- Call Number
- [KOM-LIB-256]
Retail management : a strategic approach
Providing a balance betwen theory and practice, this guide to retail management includes useful career information and takes a strategic approach to decision making.
- Edition
- 13th ed. Global edition
- ISBN/ISSN
- 9781292214672
- Collation
- 592 pages : illustrations (colour), maps (colour)
- Series Title
- -
- Call Number
- [MNJ-LIB-122]
Organizational behavior
Organisational Behavior, 7e by McShane/Von Glinow helps everyone make sense of Organizational Behavior, and provides the conceptual tools to work more effectively in the workplace. This author duo continue the trailblazing innovations that made previous editions of Organizational Behavior recognised and adopted by the new generation organisational behavior (OB) instructor. The McShane and Von …
- Edition
- 7th ed.
- ISBN/ISSN
- 9780077862589
- Collation
- xxvii, 478 pages : color illustrations ; 28 cm
- Series Title
- -
- Call Number
- [MNJ-LIB-121]
Digital marketing : strategy, implementation and practice
Now in its sixth edition, Digital Marketing: Strategy, Implementation and Practice provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to …
- Edition
- 6th. Ed
- ISBN/ISSN
- 9781292077611
- Collation
- xxvii, 702 pages : illustrations ; 27 cm
- Series Title
- -
- Call Number
- [KOM-LIB-255]
The interpersonal communication book
Updated in its 13th edition, Joseph Devitos The Interpersonal Communication Book provides a highly interactive presentation of the theory, research, and skills of interpersonal communication with integrated discussions of diversity, ethics, workplace issues, face-to-face and computer-mediated communication and a new focus on the concept of choice in communication.
- Edition
- 13th ed.
- ISBN/ISSN
- 9780205031085
- Collation
- xxviii, 400 p. : col. ill. ; 28 cm.
- Series Title
- -
- Call Number
- [KOM-LIB-148]
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