e-Book

Business Intelligence, Analytics, Data Science, and AI: A Managerial Perspective

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Business Intelligence, Analytics, Data Science, and AI is your guide to the business-related impact of artificial intelligence, data science and analytics, designed to prepare you for a managerial role. The text's vignettes and cases feature modern companies and non-profit organizations and illustrate capabilities, costs and justifications of BI across various business units. With coverage of many data science/AI applications, you'll explore tools, then learn from various organizations' experiences employing such applications. Ample hands-on practice is provided, can be completed with a range of software, and will help you use analytics as a future manager. The 5th Edition integrates the fully updated content of Analytics, Data Science, and Artificial Intelligence, 11/e and Business Intelligence, Analytics, and Data Science, 4/e into one textbook, strengthened by 4 new chapters that will equip you for today's analytics and AI tech, such as ChatGPT. Examples explore analytics in sports, gaming, agriculture and "data for good.

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Detail Information

Series Title

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Call Number

658.4038 SHA b

Publisher

Boston : Pearson Education, Inc., 2024

Collation

xxx, 695 pages illustrations 26 cm

Language

English

ISBN/ISSN

9780137931286

Classification

658.4038

Content Type

text

Media Type

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Carrier Type

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Edition

5th ed

Subject(s)

Industrial management
Business Intelligence

Specific Detail Info

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Statement of Responsibility

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