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Marketing research

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The Marketing Research Video Series features innovative companies, dynamic thought leaders, and cutting-edge practices. Available in high-definition, these videos help students see how the concepts they learn in class are executed in real-world situations

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Availability

Detail Information

Series Title

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Call Number

658.8 AAK m

Publisher

Hoboken, NJ : John Wiley & Sons., 2013

Collation

xvii, 741 p. : ill. ; 27 cm.

Language

English

ISBN/ISSN

9781118156636

Classification

658.8

Content Type

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Media Type

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Carrier Type

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Edition

11th ed.

Subject(s)

Marketing research

Specific Detail Info

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Statement of Responsibility

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Other version/related

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