Bahan Pustaka Digital Universitas Bakrie
Book's Detail
Strategic brand management | |
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Statement of Responsibility | |
Author(s) | Chernev, Alexander, - Personal Name |
Edition | 2nd ed |
Call Number | 658.5 CHE s |
Subject(s) | Brand name products Strategic planning Product management |
Language | English |
Publisher | Cerebellum Press, Inc |
Publishing Year | 2015 |
Specific Detail Info | |
File Attachment | LOADING LIST... |
Availability | LOADING LIST... |