Bahan Pustaka Digital Universitas Bakrie
Book's Detail
| Analisis Pengaruh Message Appeal dan Message Source Credibility dalam EWOM terhadap Perceived Risk dan Attitude Towards Brand (Studi Kasus : Artikel Bondan Winarno dalam Blog Detik Food mengenai Roppan Resto) | |
|---|---|
| Statement of Responsibility | |
| Author(s) | Luke Sekar Andari (1081001015) - Personal Name Ananda Fortunisa , S.E. , M.Si (Pembimbing I) - Personal Name |
| Edition | |
| Call Number | UB/EIS-MNJ/12/155 |
| Subject(s) | |
| Language | Indonesia |
| Publisher | Universitas Bakrie |
| Publishing Year | 2012 |
| Specific Detail Info | |
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