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101 design methods: a structured approach for driving innovation in your organization

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The first step-by-step guidebook for successful innovation planningUnlike other books on the subject,101 Design Methodsapproaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

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Detail Information

Series Title

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Call Number

[MNJ-LIB-123]

Publisher

nju : Wiley., 2013

Collation

x, 326 p. : ill. ; 24 cm.

Language

English

ISBN/ISSN

9781118083468

Classification

HD45 .K827 2013

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Organizational change
Technological innovations

Specific Detail Info

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Statement of Responsibility

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