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Business analytics : methods, models, and decisions

This book provides readers with the fundamental concepts and tools needed to understand the emerging role of business analytics in organizations. Evans also shows readers how to apply basic business analytics tools in a spreadsheet environment, and how to communicate with analytics professionals to effectively use and interpret analytic models and results for making better business decisions.

Statement of Responsibility
Author(s) James R Evans - Personal Name
Edition 2nd ed
Call Number [TIN-LIB-204]
Subject(s) Business planning.
Strategic planning.
Industrial management -- Statistical methods.
Language English
Publisher Pearson Education
Publishing Year 2017
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