PENDEKATAN MODEL BASED AND INTEGRATED PROCESS IMPROVEMENT SEBAGAI SOLUSI PROBLEM PEMASARAN PERUMAHAN DI PT. PROSPEK REALTINDO

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PENDEKATAN MODEL BASED AND INTEGRATED PROCESS IMPROVEMENT SEBAGAI SOLUSI PROBLEM PEMASARAN PERUMAHAN DI PT. PROSPEK REALTINDO

Utama Riangga Pramudityo (2151001013) - Personal Name;

This study aims to recommend solution against the marketing related problems of PT Prospek Realtindo by applying the Model-based and Integrated Process Improvement (MIPI) method. In a project worth total of Rp 3 Trillion with a term of 2-3 years, the problems that arise have resulted in loss of profit for about Rp 5-6 billion in the first 7 months. Implementation of Model-based and Integrated Process Improvement with the tools expected to satisfy customers, as well as achieving business efficiency and effectiveness of the Company to enable better competition in the markets of low cost property which recently dynamic and competitive

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Magister Management (Rak Tesis) UB/EIS-MM/17/017

UB/EIS-MM/17/017

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Series Title: -
Call Number: UB/EIS-MM/17/017
Publisher: Jakarta : Universitas Bakrie., 2017
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Language: Indonesia
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Subject(s): Business Process Management
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