Bahan Pustaka Digital Universitas Bakrie
Book's Detail
| Case study research : theory, methods, practice | |
|---|---|
| Statement of Responsibility | |
| Author(s) | Arch G Woodside - Personal Name |
| Edition | |
| Call Number | [MNJ-LIB-74] |
| Subject(s) | Research -- Methodology. |
| Language | English |
| Publisher | Emerald |
| Publishing Year | 2010 |
| Specific Detail Info | 1. Building theory from case study research -- 2. Bridging the chasm between survey and case study research -- 3. Storytelling theory and research -- 4. Creating visual narrative art for decoding stories -- 5. Subjective and confirmatory personal introspection -- 6. Overcoming the illusion of conscious will and self-fabrication -- 7. Using the forced metaphor-elicitation technique (FMET) in subjective personal introspections about self -- 8. Surfacing executives interpretations of self and the roles of co-workers in enacting front and back stage strategies -- 9. Personal exchanges, social behaviour, conversation analysis, and face-to-face talk -- 10. Constructing thick descriptions of marketers' and buyers' decision processes in business-to-business exchange relationships -- 11. Case study research on means-end laddering chains -- 12. Building in degrees of freedom analysis in case study research : empirical positivistic testing of data to alternative theories -- 13. Applying the long interview in case study research -- 14. Tipping-point modeling in case study research -- 15. Participant observation research in organizational behavior -- 16. Systems thinking and system dynamics modeling -- 17. Fuzzy set social science and qualitative comparative analysis -- 18. Conclusions : principles for doing case study research. |
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