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Book's Detail
The handbook of communication and corporate reputation | |
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With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell’s series of handbooks on communication and media reflects the growing visibility of large businesses’ ethical profiles, and tracks the benefits that positive public attitudes can bring. |
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Statement of Responsibility | |
Author(s) | Carroll, Craig E. - Personal Name |
Edition | |
Call Number | [KOM-LIB-124] |
Subject(s) | Mass media and business Corporate culture Business ethics SOCIAL SCIENCE / Media Studies |
Language | English |
Publisher | Wiley-Blackwell |
Publishing Year | 2013 |
Specific Detail Info | |
File Attachment | LOADING LIST... |
Availability | LOADING LIST... |