Select Language  
Book's Detail
Corporate social responsibility: doing the most good for your company and your cause

One of the business world's foremost though leaders presents a "social responsibility bible" for corporations. Companies on the whole are looking to support more good causes, but are ill-informed of their options - both in terms of the organizations they might choose among and also how to work philanthropy into their existing budgets.

Statement of Responsibility
Author(s) Kotler, Philip. - Personal Name
Lee, Nancy - Personal Name
Edition
Call Number [KOM-LIB-109]
Subject(s) Corporations
Social responsibility of business
Social marketing
Corporate image
Language English
Publisher Wiley
Publishing Year c2005
Specific Detail Info
File Attachment
LOADING LIST...
Availability
LOADING LIST...