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Social media marketing all-in-one for dummies

Everything your business needs for a successful social media campaign
Facebook, LinkedIn, and Twitter are today's hottest marketing tools. This all-in-one guide by an expert on social media strategy helps you take full advantage of them in creative new ways.
Lena West is a consultant who helps her clients develop a social media strategy uniquely designed for their businesses. She offers her techniques and advice to help your business develop and manage a strategy, solicit buy-in from upper management, engage influencers, and evaluate the results.
Customers of every business are already communicating on social media sites

Statement of Responsibility
Author(s) Zimmerman, Jan. - Personal Name
Sahlin, Doug. - Personal Name
Edition 1st ed.
Call Number [KOM-LIB-106]
Subject(s) Internet Marketing
Social Media
Online social networks
Social marketing
Internet advertising
Language English
Publisher Wiley Pub., Inc
Publishing Year c2010
Specific Detail Info
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