With clear explanations, real-world examples and updated questions and answers, the latest edition of this textbook emphasises the concepts essential to the practice of environmental science, technology and chemistry while introducing the newest innovations in the field. The author follows the general format and organisation that have proven to be popular in preceding editions, including the ap…
PART 1: INTRODUCTION TO MANAGEMENT 1. Managers and You in the Workplace 2. Making Decisions PART 2: BASICS OF MANAGING IN TODAY'S WORKPLACE 3. Influence of the External Environment and the Organization's Culture 4. Managing in a Global Environment 5. Managing Diversity 6. Managing Social Responsibility and Ethics 7. Managing Change and Disruptive Innovation PART 3: PLANNING 8. Foundations of Pl…
Over 37 years, successive editions of this book have introduced more than one-half million students to the field and have attracted many people to enter the field for academic activity and professional practice. Many leaders in the field and many current instructors first learned about the field via an edition of this book. The extensive use of international student editions and translations in…
Business Intelligence, Analytics, Data Science, and AI is your guide to the business-related impact of artificial intelligence, data science and analytics, designed to prepare you for a managerial role. The text's vignettes and cases feature modern companies and non-profit organizations and illustrate capabilities, costs and justifications of BI across various business units. With coverage of m…
Perkembangan teknologi kecerdasan buatan (Artificial Intelligence/AI) telah merevolusi banyak bidang kehidupan manusia, termasuk dunia kehumasan (public relations). Transformasi ini tidak sekadar menghadirkan perangkat baru, melainkan juga mengubah paradigma, strategi, dan nilai-nilai dasar dalam praktik komunikasi. AI bukan lagi wacana masa depan—ia telah hadir dan menjadi bagian dari keseha…
Environmental impacts created by the entire textile and fashion supply chain have been an important topic of discussion in recent decades. Different life cycle phases of a textile product from raw material extraction through manufacturing to consumer use and disposal are all responsible for various magnitudes of environmental impact. Mitigating the environmental impacts created by the textile m…
Can innovations in business change society? Can innovations in society change business? These two questions have become critically urgent in recent years, but are rarely considered together. ‘Business Models for Sustainability Transitions’ therefore asks, can contemplating both concepts together result in a flourishing, sustainable future? Technology alone cannot save us. We cannot consciou…
Roger Dawson's Secrets of Power Negotiating has changed the way American business thinks about negotiating. Thinking "win-win"--looking for that magical third solution in which everyone wins but nobody loses--can be a naive and ultimately unsuccessful approach in today's tough business environment. Power Negotiating teaches that the way you negotiate can get you everything you want and still co…
Sales is all about negotiation. And every day, salespeople leave money on the table. They just don't have the skills to get what they want. Now Stephan Schiffman, drawing on years of experience, shows you how to nail the sale, hit quotas, and boost the bottom line. Schiffman-style negotiation is all about getting the best deal. And he outlines specific techniques to get there. Things can be to…
The concentration on strategic decision making sets this book apart from other texts that place greater emphasis on the description of marketing phenomena than on the strategic and tactical marketing decisions that managers and entrepreneurs must make each and every day. This edition continues to be the most current and Internet-savvy book available, injecting the latest developments in Interne…