Operations Management: Creating Value Along the Supply Chain, 2nd Canadian Edition is designed to teach students how to create value and competitive advantage along the supply chain in a rapidly changing global environment. Beyond providing a solid foundation, this course covers increasingly important OM topics including sustainability, corporate social responsibility, global trade policies, se…
Known for its comprehensive approach, this text shows operations managers how to analyse processes, ensure quality, create value, and manage the flow of information, products and services. The seventh edition offers an extensive collection of exercises and solved problems to reinforce key concepts. An increased emphasis is placed on supply chain management and services. New information is prese…
Standar ini menetapkan istilah dan definisi, komposisi, klasifikasi, syarat mutu, pengambilan contoh, dan cara uji naget ayam.
This new edition of a well-regarded, student-friendly textbook for journalism ethics has been extensively revised and updated to meet the needs of the 21st century journalist working in the digital age. Educates aspiring journalists on ethical decision-making, with coverage of key applied issues such as the principles of fairness and accuracy, the duty of verification, the role of social media…
Consumer Insight provides market researchers with knowledge of database marketing and CRM techniques. It explains what database marketing is and covers the classic areas that marketers tend to focus on, such as: knowing who your customers are, what they do, where they are, what they buy and what they would like to buy. It explores the psychological areas too - what customers think and feel, wha…
The Political Economy of Communication provides a thorough coverage of an important area of communication studies: the political economy approach to media. This highly successful text has been thoroughly updated, restructured, and rewritten in this new edition, clearly demonstrating how power operates across all media, from newspapers to Facebook, and how media power intersects with globalizati…
This book explores the substantive, field-defining and paradigm-changing work of Arthur Bochner and Carolyn Ellis. Scholars show through their writing and storytelling the influence of the work of Bochner and Ellis on both the field of autoethnography, and their individual research. Individually and collectively, Bochner's and Ellis' legacy extends beyond their home disciplines of communication…
The National Democratic Institute is a nonprofit, nonpartisan organization working to support and strengthen democratic institutions worldwide. Since its founding in 1983, NDI and its local partners have worked to establish and advance democratic institutions and practices by building political and civic organizations, safeguarding elections, and promoting citizen participation, openness …
This book is at once both a commentary on recent political history and a guide to effective political practice. A must read for politics watchers, activists, and students of politics
This edited collection examines the changing faces of political communication in contemporary democracy. Based on comparative investigations of recent trends in the Netherlands and Great Britain, the essays provide fresh insights and new empirical evidence into the public representation of media-centred politics.