Financial accounting theory

Written in a friendly style with clear explanations, Financial Accounting Theory provides a thorough presentation of financial accounting theories. This new edition continues to include considerable coverage of accounting standards oriented to IASB standards as well as major U.S. accounting standards. While the text discussion concentrates on relating standards to the theoretical framework of t…

Advanced accounting

Edition

5th Ed

ISBN/ISSN

9781118022290

Collation

1 online resource (1 volume) : illustrations

Series Title

-

Call Number

657 JET a

Management

With a renewed focus on skills and careers, the new edition of this bestselling text can help better prepare your students to enter the job market. Management, Thirteenth Edition vividly illustrates effective management theories by incorporating the perspectives of real-life managers. Through examples, cases, and hands-on exercises, students will see and experience management in action, helping…

Gram Vikas: What is the Essence of Social Entrepreneurship

Edition

-

ISBN/ISSN

-

Collation

-

Series Title

-

Call Number

[MM-LIB-013]

Marketing communications : a European perspective

Marketing communication has an overwhelming impact on both society and business. This text offers a comprehensive overview of the cornerstones, techniques and applications of marketing communications practice in a European contex

Financial markets and institutions

Financial Markets and Institutions takes a practical approach to the changing landscape of financial markets and institutions. Best-selling authors Frederic S. Mishkin and Stanley G. Eakins use core principles to introduce students to topics, then examine these models with real-world scenarios. Empirical applications of themes help students develop essential critical-thinking and problem-solvin…

Financial Markets and Institutions

Using real-world practitioner examples and practitioner-approach study tools, this book shows students how to apply financial institutions concepts to executive scenarios. It provides an applied managerial, integrated international perspective.

Strategi Komunikasi Pemasaran Media Sosial Instagram @Bro.do dalam Upaya Memb…

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Analisis Keselarasan Vision - Culture - Image dengan Corporate Branding Strat…

Penelitian ini menjelaskan tentang penerapan strategi corporate branding Unilever Indonesia (ULI) dalam kegiatan employer branding Unilever Future Leaders’ League (UFLL). Tujuan penelitian ini adalah mengetahui penerapan strategi corporate branding Unilever Indonesia dalam penyelarasan vision-culture-image Unilever Indonesia dengan kompetisi bisnis UFLL, membuktikan suatu teori yang kontras m…

Analisis Proses Rebranding Sofyan Hotel Cut Meutia dalam Membidik Millennial …

Perkembangan era digital yang sangat pesat membuat beberapa perubahan dalam dunia bisnis. Perubahan terbesarnya adalah target pasar yang berubah kea rah kalangan milenial yang melek akan teknologi. Perubahan tersebut membuat Sofyan Hotel Cut Meutia yang merupakan hotel syariah pertama di Indonesia melakukan rebranding dengan menggeser target pasar nya ke kelompok milenial. Dengan memiliki serti…