For consumer behavior courses. Beyond consumer behavior: How buying habits shape identity A #1 best-selling text for consumer behavior courses, Solomon’s Consumer Behavior: Buying, Having, and Being covers what happens before, during, and after the point of purchase. It investigates how having (or not having) certain products affects our lives; specifically, how these items influence how we…
This book provides a comprehensive guide to the theory and practice of crisis management communications through a practical, casebook approach. The third edition offers an in-depth understanding of how organizations—including corporations, government agencies, and individuals—anticipate, manage, and recover their reputations from various unforeseen crises. Kathleen Fearn-Banks combines t…
This timely textbook presents a comprehensive guide to the core topics in computing and information security and assurance realms, going beyond the security of networks to the ubiquitous mobile communications and online social networks that have become part of daily life. In the context of growing human dependence on a digital ecosystem, this book stresses the importance of security awareness -…
Incorporating both the managerial and technical aspects of this discipline, the authors address knowledge areas of Certified Information Systems Security Professional certification throughout and include many examples of issues faced by today's businesses
Master the skills you need to conduct a successful digital investigation with Nelson/Phillips/Steuart's GUIDE TO COMPUTER FORENSICS AND INVESTIGATIONS, 7th Edition. Combining the latest advances in computer forensics with all-encompassing topic coverage, authoritative information from seasoned experts and real-world applications, you get the most comprehensive forensics resource available. Whil…
Digital Evidence and Computer Crime, Third Edition provides the knowledge necessary to uncover and use digital evidence effectively in any kind of investigation. The widely-adopted first and second editions introduced thousands of students to this field and helped them deal with digital evidence. This completely updated edition provides the introductory materials that new students require, and …
AI Ethics Mark Coeckelbergh Informazioni sul libro Commenti 0 / 5.0 La versione cartacea Tags Based on spectacular breakthroughs, a lot of hype surrounds AI. And AI is already used in a wide range of knowledge domains and human practices. The first has given rise to wild speculations about the technological future and interesting philosophical discussions about what it means to be hum…
In Artificial Unintelligence, Meredith Broussard argues that our collective enthusiasm for applying computer technology to every aspect of life has resulted in a tremendous amount of poorly designed systems. We are so eager to do everything digitally--hiring, driving, paying bills, even choosing romantic partners--that we have stopped demanding that our technology actually work. Broussard, a so…
What jobs should be automated? How should our legal systems handle autonomous systems? How likely is the emergence of suprahuman intelligence? A.I. is the future of science, technology, and business--and there is no person better qualified or situated to explore that future than Max Tegmark. What has A.I. brought us? Where will it lead us? The story of A.I. is the story of intelligence--of life…
We live in the age of the algorithm. Increasingly, the decisions that affect our lives -- where we go to school, whether we get a car loan, how much we pay for health insurance -- are being made not by humans, but by mathematical models. In theory, this should lead to greater fairness: Everyone is judged according to the same rules, and bias is eliminated. But as Cathy O'Neil reveals in this bo…