This reissue marks the thirtieth anniversary (1964-1994) of McLuhan's classic expose on the state of the then emerging phenomenon of mass media. Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate. There has been a notable r…
Mobile computing technology address challenges that enable the realization of the global village concept where people can seamlessly access any information from anywhere though any device, while stationary or even at a state of mobility.
How one acts during "critical moments" can change the world. The tools and concepts of CMM - Coordinated Management of Meaning - show us how to discern and to act wisely during the moments that shape our future. This text presents the most accessible introduction to CMM, one of the groundbreaking theories of speech communication." "In an age in which what happens anywhere affects us everywhere,…
This book offers a theoretical approach to media content in the twenty-first century, with an added focus on entertainment media and the Internet
Mass Communication: Living in a Media World" presents a highly accessible introduction to mass communication that equips students with the critical thinking skills they need to become savvy media consumers. To help students better retain the material, author Ralph E. Hanson uses a storytelling approach that weaves in examples drawn from everyday life. Readers are encouraged to consider the medi…
This volume explores communication in organizations and advances the theory that an organization is both a pragmatic and cognitive construction. It is written for scholars in organizational communication, org studies, management, and related fields.
The Routledge Handbook of Strategic Communication provides the first comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying aspects of the field. The volume provides insights into ongoing discussions that build an emerging body of knowledge. Focusing on the metatheoretical, phi…
This book constitutes the refereed proceedings of the First International COST 264 Workshop on Networked Group Communication, NGC'99, held in Pisa, Italy in November 1999. The 20 revised full papers presented are carefully reviewed and selected from a total of 49 submissions. Among the topics addressed are communication protocols, multicast communication, communication architectures, large-scal…
There is a fundamental, powerful and universal desire amongst humans to interact with others. People have a deep-seated need to communicate, and the greater their ability in this regard the more satisfying and rewarding their lives will be. The contribution of skilled interpersonal communication to success in both personal and professional contexts is now widely recognised and extensively resea…