For undergraduate and graduate principles of management and management skills courses Skills development for tomorrow's managers Whetten's Developing Management Skills has become the standard text in learning hands-on management. Designed for students of all skill levels and learning styles, the text allows students to apply knowledge to real-world situations, connect concepts to their own live…
For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. The world of marketing is changing everyday–and in order for students to have a competitive edge, they need a textbook that reflects the best of today’s marketing theory and practices. Marketing Management is the go…
The first edition described the concept of Integrated Waste Management (IWM), and the use of Life Cycle Inventory (LCI) to provide a way to assess the environmental and economic performance of solid waste systems. Actual examples of IWM systems and published accounts of LCI models for solid waste are now appearing in the literature. To draw out the lessons learned from these experiences a signi…
Behavioral decision research provides many important insights into managerial behavior. From negotiation to investment decisions, the authors weave behavioral decision research into the organizational realm by examining judgment in a variety of managerial contexts. Embedded with the latest research and theories, Managerial Decision Making 8th Edition gives students the opportunity to understand…
Decision analysis plays a key role in helping managers gain a greater understanding of the situations they face. This title offers coverage of the problems associated with unaided managerial decision making and the methods designed to overcome them.
Since the end of the Cold War, conflict prevention and resolution, peacekeeping and peacebuilding have risen to the top of the international agenda. The fourth edition of this hugely popular text explains the key concepts, charts the development of the field, evaluates successes and failures, and assesses the main current challenges and debates in the second decade of the twenty-first century. …
Effectively fills a long-standing void and will no doubt be hailed as a much-needed new addition to the literature. This text very much exemplifies the strength of Ho-Won Jeong as a theorist and one of the more prolific writers in the larger peace and conflict studies field. the final three chapters on 'De-escalation Dynamics' (which includes a brief section on third party intervention), on 'Co…
Learn how to adopt a clear strategy for social selling and discover how to engage and develop relationships through social media, so you can start selling stronger and smarter.
The Handbook of Media Management and Economics has become a required reference for students, professors, policy makers and industry practitioners. The volume was developed around two primary objectives: assessing the state of knowledge for the key topics in the media management and economics fields; and establishing the research agenda in these areas, ultimately pushing the field in new directi…