APA Style
Kotler, P., Keller, K, L.
(2012).
Marketing Management (14th.ed)
(
14th Ed)
.
Boston:
Pearson.
MLA Style
Kotler, Philip., Keller, Kevin, Lane.
"Marketing Management (14th.ed)".
14th Ed
Boston:
Pearson,
2012.
Computer File.