APA Style

Severin, W, J, (, J., Tankard, J, W. (20014). Communication theories: origins, methods, and uses in the mass media (5th ed.). Harlow: Pearson.

MLA Style

Severin, Werner, J., (Werner, Joseph)., Tankard, James, W.. "Communication theories: origins, methods, and uses in the mass media". 5th ed. Harlow: Pearson, 20014. PDF.