APA Style

Breakenridge, D., DeLoughry, T, J. (2003). The new PR toolkit: strategies for successful media relations . nju: Financial Times Prentice Hall.

MLA Style

Breakenridge, Deirdre.., DeLoughry, Thomas, J.. "The new PR toolkit: strategies for successful media relations". nju: Financial Times Prentice Hall, 2003. PDF.