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Images of strategy

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Images of Strategy develops an innovative and multi-faceted approach to strategic management which will enable students to use and develop interesting and wide-ranging applications alongside some of the latest ideas and analysis. It does so by asking if we really are looking in at the same static object when we look at strategy and suggesting approaches to strategy as fluid and complex. Images of Strategy looks at strategy from the inside out rather than feeling and theorising from the outside in. Students who use this text will learn to analyse, integrate and apply the many functional elements of strategic choice that shape complex corporate outcomes in today's world: organisational design, technology, human resource management, systems, marketing, change, politics, ethics, identity, and finance.

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Availability

Detail Information

Series Title

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Call Number

[POL-SSS-28]

Publisher

Oxford ; New York : Wiley-Blackwell., 2003

Collation

viii, 450 p. : ill. ; 26 cm.

Language

English

ISBN/ISSN

0631226095

Classification

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Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Strategic planning

Specific Detail Info

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Statement of Responsibility

edited by Stephen Cummings and David Wilson

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