APA Style

Watson, T., Noble, P. (2007). Evaluating public relations: a best practice guide to public relations planning, research & evaluation (2nd ed.). enk: Kogan Page.

MLA Style

Watson, Tom., Noble, Paul. "Evaluating public relations: a best practice guide to public relations planning, research & evaluation". 2nd ed. enk: Kogan Page, 2007. PDF.